About ElectricChoice
An independent electricity marketplace operated by Eisenbach Consulting, LLC out of Tyler, Texas. We’ve been in the competitive electricity market since 2002 — not as content writers covering energy, but as licensed market participants who built the tools and data infrastructure behind the rates you see on this site.
The team behind the data
Sandy EisenbachFounder & President
Founded Eisenbach Consulting in 2002 when Texas opened its electricity market to competition. Over 20+ years, Sandy has shaped the company into a recognized leader in energy procurement and consumer education, with a focus on client satisfaction, supplier relations, and regulatory integrity across 15 deregulated states.
Nathan Woodfin, CEPManaging Consultant
Certified Energy Procurement professional with over two decades of experience across production, exploration, retail supply, and consulting. Nathan leads the commercial department, overseeing energy consultants and delivering procurement strategies for businesses in deregulated markets. BBA from Stephen F. Austin State University.
Shawn WeeksDirector of Digital Operations
Oversees ElectricChoice.com, its data, and the technology behind the marketplace. Specializes in large-scale energy data collection, analysis, and presentation on the web. Collaborates with our senior energy consultants and company leadership to produce reliable, accurate content for energy consumers in regulated and deregulated markets. Over a decade in the energy industry, surrounded by company leadership with 20+ years in the industry.
Angela EisenbachRegulatory Affairs
Manages regulatory compliance across all 15 state licenses, ensuring ElectricChoice.com meets the standards set by each state’s public utility commission. BAAS from the University of Texas at Tyler.
Wayne RhotonDirector of Residential Operations
Has personally helped thousands of residential customers find affordable electricity plans since joining Eisenbach Consulting in 2008. Wayne leads the residential team, focusing on understanding each customer’s usage and matching them to the right plan.
Licensed in 15 states
Every license can be independently verified through the linked state docketing system. We are one of the original licensed aggregators in Texas, active since the start of deregulation in 2002.
| State | Regulatory Body | Docket | Verify |
|---|---|---|---|
| Texas | Public Utility Commission of Texas | 80156, BR190455 | PUCT Search |
| Pennsylvania | PA Public Utility Commission | A-2022-3036682 | PUC Search |
| Ohio | Public Utilities Commission of Ohio | 12-559E | PUCO Search |
| New York | Dept. of Public Service | Case 23-M-0106 | DPS Files |
| New Jersey | Board of Public Utilities | EA-0614 | NJ Verify |
| Illinois | Illinois Commerce Commission | #10-0314 | ICC Docket |
| Connecticut | PURA | 10-02-17 | PURA Search |
| Maryland | Public Service Commission | IR-1950 | PSC Files |
| Massachusetts | Dept. of Public Utilities | EB-479 | DPU Filing |
| Maine | Public Utilities Commission | 2020-00130 | ME PUC |
| New Hampshire | Dept. of Energy | REG 2025-006 | DOE Filings |
| Rhode Island | PUC | D-96-6 | PUC Docket |
| Delaware | Public Service Commission | 20-0002 | DelaFile |
| Washington, D.C. | Public Service Commission | EA2025-08 | DCPSC |
| Virginia | State Corporation Commission | A-92 | SCC Search |
We also operate in California, Florida, Georgia, and Michigan where no license is required.
Where the rates come from
Texas residential and commercial electricity rates are pulled from real-time ERCOT market sources. Plan details, pricing tiers, and fee structures are verified against provider-published Electricity Facts Labels (EFLs) filed with the PUCT. Non-Texas markets use public utility commission filings and tariff schedules. National and state-level averages come from the U.S. Energy Information Administration. Where available, we connect directly to provider data feeds.
Rate data passes through automated ingestion with anomaly detection, cross-reference checks against EFLs and regulatory filings, consultant review by the same professionals who handle commercial energy procurement at Eisenbach Consulting, and ongoing monitoring for provider-side changes. When a provider updates their plans, our data reflects it within one business day.
Editorial independence
ElectricChoice.com is not a retail electricity provider. We don’t sell electricity plans. Our rate tables reflect actual market data — not advertising spend. Providers cannot pay for higher rankings or featured positioning. Provider reviews, educational articles, and blog content are written and published without provider approval.
Company
- Legal name
- Eisenbach Consulting, LLC
- DBA
- ElectricChoice.com
- Headquarters
- Tyler, Texas 75703
- In operation since
- 2002
- Phone
- 800-974-3020
- info@electricchoice.com
- Parent site
- eisenbachconsulting.com
Found an error? Contact us or email info@electricchoice.com. We review all reports and publish corrections promptly.
